Exploring the idea of four archetypes as life themes helps us understand how these timeless symbols shape our identity and guide us through life’s journey. Archetypes are living symbols, capturing the essence of human behavior by roles that appear mythological stories and the human experience. There are four universal motivating archetypes of identity , or...Read More

Symbols give meaning to life by giving us the opportunity to express ourselves with more richness and complexity.  When you think of symbols, you might first think of something like a conventional symbol such as a brand logo like the Nike swish or the Apple logo. These symbols are obvious and intentional representations of something. ...Read More

What Kind of Work is Calling You? If you’re like most people, you’ll spend about a third of your life in an occupation, and you’ll spend most of that time working just to pay the bills.  No matter how you slice it, your work is a huge part of your life. But finding satisfying, fulfilling...Read More

What is personality? Most of us think we have a good grasp of it. But there appear to be some issues and contradictions surrounding the concept which can inhibit us from attaining a clear understanding. One problem is that the term personality has been used to refer to something public, yet in other instances it...Read More

Have you heard that there exists a magical word that can dramatically improve your ability to persuade others to do what you want them to? It’s a simple word that has “proven itself” over and over again to have a very powerful effect on others. By merely using this one word under the correct circumstances,...Read More