Personality

  • Personality Types Versus Archetypes

    We’ll be looking at personality types versus archetypes, as the distinction between these two frameworks is considerable. Understanding their fundamental differences is key to interpreting human motivation, behavior, and life purpose. Simply put, personality types focus on observable behaviors and actions, while archetypes represent deeper, universal themes and identities. Why Archetypes Aren’t Personality Types Personality…

  • Who Are You, Really?

    Why is it important to ask who you are? Because it determines what you can and cannot change in yourself. Picture in your mind that you are a teenager in high school. Watch what you are doing. Are you sitting in your classroom, or out in a field? What are you wearing? What is your…

  • The 3 Types of Salespeople: Surf, Turf and Amphibian

    “Sales isn’t for everybody. Sorry, we don’t think you are cut out for sales.” Have you ever been on the receiving end of such a statement? Most sales managers will emphatically state that a salesperson who is not meeting his or her sales quota simply doesn’t have the “Right Stuff.” Unfortunately, their judgment is based…

  • Life Themes As Universal Virtues

    While personality is only our style of expression the power driving this expression is our inner Identity. This power begins with our natural Universal Archetypal Life Themes of Love, Justice, Wisdom and Power. A Life Purpose Theme has a similar function as four different frames encasing artists paintings. Each frame would offer a particular meaning…

  • What is Selfishness?

    Regardless of what you may feel is true about yourself (your level of selfishness) every human is inescapably self-interested and self-absorbed. The very design of our existence is all about this self-interested self-expression and it isn’t necessarily a bad thing. Essentially we all make the following self-interested declaration: “I exist, I am unique, I matter,…